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Located in a high barrier-to-entry submarket of the Greensboro MSA, the 85-unit assisted living and memory care community represented a non-strategic holding for a national, REIT-affiliated owner/operator focused on portfolio optimization through the divestiture of underperforming assets.
The asset benefited from a desirable location near multiple hospitals, medical office clusters, and a key retail corridor. Additionally, ownership had invested approximately $1 million in recent capital improvements—primarily in back-of-house systems—creating a clear opportunity for a new owner to unlock value through interior renovations and strategic repositioning.
Blueprint’s strategy emphasized the asset’s physical plant quality, favorable demographic trends, and compelling path to stabilization—components that resonated well with regionally focused buyers.
The process generated multiple competitive offers, culminating in a successful closing with a North Carolina-based private owner/operator known for executing turnaround investments and driving operational improvement.
This transaction highlights Blueprint’s continued track record of aligning motivated sellers with strategic regional buyers and delivering results in complex, value-add scenarios.
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